Sunshine Suites » ninalubrano

Give Us Your Elevator Pitch: Muffin/Cupcake

ninalubrano — Thu, 16 Jul 2009 17:16:52 +0000

[youtube=http://www.youtube.com/watch?v=zQD8Jc_cR58]Muffin/Cupcake’s own Jessica Resler dropped by recently to give us her elevator pitch. Resler, and the Muffin/Cupcake team have kept a Manhattan office at Sunshine Suites for over a year. You may remember them from when they sat down with us back in December. Since then the team has been busy! With help from in-house creative team We Came in Peace Muffin/Cupcake has taken on projects for a variety of clients in fields like music and fashion. These experts in innovation really are the “upper crust” of business consulting.

Office Space for the Self-Employed: Working Away from Home Helps Freelancers, Entrepreneurs Succeed

ninalubrano — Wed, 15 Jul 2009 15:47:07 +0000

Personal manager Achilles Tsakiridis poses for photographs at Sunshine Suites at 12 Desbrosses St., Friday, July 3, 2009 in New York.

originally published in the New York Daily NewsCall them deprocrastination stations: With 9% of New York City workers without a job, newly minted freelancers and entrepreneurs are flocking to rent by the month office spaces designed to keep them disciplined.Popping up all over the city, these spaces offer full- or part-time facilities to suit many needs, and are quickly changing the way the self-employed spend the work day.“My wife and I were both trying to work from home. We have two kids. At a certain point, I noticed that my conference calls were constantly being interrupted by a crying 18-month-old,” said Neil Carlson, a 37-year-old editorial consultant from Windsor Terrace, Brooklyn, who wanted office space that wasn’t “a desk in the back of a real estate office.”None of the locations he looked at suited him. And he wasn’t about to station himself at the nearest Starbucks.Instead, sensing a business opportunity, he and his wife co-founded the Brooklyn Creative League a few months ago.An office away from home comes at a cost, of course, but for many, perks like 24/7 access, free coffee and, perhaps most importantly, networking opportunities that can lead to profit (and occasional fun), outweigh the dip in their checking accounts.And there’s no questioning the fact that an office outside your home can boost your productivity. “Part of what people are realizing is that you can get done in six hours what would take eight at home or, God forbid, in a coffee shop,” Carlson said.Here are five great places to escape your own four walls:Sunshine Suites 419 Lafayette St., Manhattan; 12 Desbrosses St., Manhattan; (212) 624-5856, sunshineny.comWith locations in NoHo and Tribeca, Sunshine is sleek, chic and promises a solution no matter what your set-up: From a seat at an open collaborative workstation ($275 a month) to a private desk ($525 a month).Saving money is what first drew Achilles Tsakiridis, 35, owner of talent management firm Achilles Group, who commutes from Astoria, Queens. “The overhead fee to find and set up an office is very, very low compared to going through a broker,” he said. “Plus, it’s Tribeca. There are cobblestone streets. Clients like stuff like that.”Bike racks and proximity to the Holland Tunnel are a plus for some of the 1,000 customers, and the company’s Vermont vacation home – available for a low nightly fee – offers an opportunity to escape both home and office.read the whole article

Give Us Your Elevator Pitch: Liquid Paper

ninalubrano — Wed, 08 Jul 2009 18:56:45 +0000

[youtube=http://www.youtube.com/watch?v=7SWsi7QqTNo]“We move businesses from bookkeeping to profit keeping!” That’s the motto of Sunshine Suites Shiners Liquid Paper Professional Bookkeeping Services (LP). When Mike Salvo sat down with us to give us his elevator pitch he explained how Liquid Paper helps small businesses stay on top of their books without breaking the bank.

Give Us Your Elevator Pitch: Mediapunch

ninalubrano — Thu, 02 Jul 2009 18:52:00 +0000

[youtube=http://www.youtube.com/watch?v=6mJ8rfHwOqI]Entrepreneurs Victor Rodriguez and Stacey McGuirk sat down with us in their Manhattan office recently to talk about their symbiotic relationship in web design and development. McGuirk and Rodriguez work together to improve web functionality and design for a variety of businesses including Polytechnic University and Pfizer. To learn more about this NYC start-up visit their website

The Legal Nuts and Bolts of Starting, Financing, and Operating a New Company in Today’s Environment

ninalubrano — Fri, 19 Jun 2009 22:06:24 +0000

Presented by: The Sunshine Entrepreneur Networking Group Thursday, June 25th at 6pm Sunshine Suites – Tribeca West, 12 Desbrosses St. (1 block South of Canal St. BTW Greenwich & Hudson St.)The five member panel will include lawyers with expertise in the areas of seed/angel stage, venture capital and private equity financing, business formation, corporate governance and planning, entertainment law and intellectual property. Space is limited, so please reserve your spot today by emailing shiners@sunshineny.comJames Gerkis is a Partner in the Corporate Department of Proskauer Rose LLP, which employs over 700 attorneys in twelve global offices. James has extensive experience in sophisticated domestic and international corporate, real estate, financing and securities transactions. His practice expertise includes: mergers and acquisitions, leveraged buy-outs and spin-offs; private equity and venture capital transactions, partnership and corporate joint ventures, and securities experience. Among other clients, Mr. Gerkis has represented Neuberger Berman, L-3 Communications Corp., Merrill Lynch, Town Sports International, Emaar Hotels & Resorts and Oxford Analytica.Robert Herbst has worked with numerous Venture Capital and Private Equity backed companies, ranging from start-ups through taking them to an IPO. He has advised companies both as outside counsel and in-house General Counsel and brings a broad perspective from both the investor and portfolio company side.Ryan Long is the sole member and manager of Ryan E. Long PLLC, which is a boutique commercial and entertainment law practice based in New York City. The firms specializes in providing exceptional counseling to individual creative entrepreneurs and to small and medium sized creative businesses in intellectual property and litigation matters, among other areas of the law. The firm’s clients include Grammy award winning Island Def Jam recording artist Ms. Chrisette Michele Payne, photographer Mr. James Bareham, fashion designer Mr. Donald Deal, and Los Angeles based media distribution company Victory Audio Video Services, Inc., among others.Aaron Polak is the founder of Aaron J. Polak, Esq. P.C., a small firm focusing on all aspects of advising early and mid-stage entrepreneurs and entities. Aaron focuses on providing efficient and practical advice to public and private healthcare and technology-oriented clients, as well as companies in the retail, entertainment, and investment industries. Aaron has divided his career between nationally recognized law firms and in-house practice, including most recently as general counsel for several companies. Previously, he worked at Ernst & Young, nationally recognized law-firm Arnold & Porter, and publicly-traded Blimpie International.Michael L. Yang is an associate in the Corporate Department of Proskauer Rose LLP and is a member of the Private Equity and Private Investment Funds Practice Groups. Michael has a general corporate practice with a particular emphasis on private equity and investment fund formation, co-investment arrangements, feeder fund arrangements, institutional investor representation, mergers and acquisitions, and venture portfolio company acquisitions, financing and dispositions. Prior to joining Proskauer, Michael was a co-founder and chief technology officer of Redmind, Inc, a venture-backed enterprise software company that was acquired by Ikimbo, Inc. in 2001.

The Suite Spot: The Reel Deal

ninalubrano — Wed, 10 Jun 2009 13:10:48 +0000

[youtube=http://www.youtube.com/watch?v=N3qoQbZqhKw] It’s an unseasonably balmy evening in late April and ReelTag CEO Jean-Sébastien Brettes is sipping a glass of wine at a café a few blocks away from his office at Sunshine Suites on Lafayette Street. He has intense hazel eyes, a subtle five-o’clock shadow, a French accent—in short, the person you’ve always hoped was on the other end of your internet dating correspondence.Raised on the Ivory Coast, Jean-Sébastien began his film career working on multimedia projects for the Tunisia tourism board, followed by successful stints in advertising and feature films. In December of 2006, he noticed how significantly the cost of producing digital films had dropped. Seeing an opportunity, he founded ReelTag, whose goal was producing custom, internet-ready marketing videos at a reasonable price point.“The tools were there, the online market was there, and the demand was there,” Jean-Sébastien says. All he needed now was an office space. He toured a few office spaces for rent in New York, but, as he puts it, “When I saw Sunshine Suites my search ended.” Sunshine’s appeal was manifold – chic décor, meeting spaces, powerful internet network, and a coveted downtown address.“We are in the center of New York,” he says, gesturing elegantly around. “Clients see your address and they pay attention.” He also found the interior design a major draw. “Clients come into the space and they say, ‘Wow, it’s beautiful.’ It’s very dramatic, very modern, very appealing.”Another positive aspect of Sunshine Suites is the flexibility. “In New York you can get stuck with a three year lease, but this is monthly. Also, Sunshine allows me to upgrade. When I have a major project, I can request more space, more services.”And, as is perhaps most vital to his business, Jean-Sébastien loves the networking. “I see this as a place for a person who is open, who doesn’t do ‘sales and marketing’ in a typical way. It’s the perfect environment to meet the right people to develop your business.”In the past three years ReelTag has gone from servicing small businesses and artists for three to four thousand dollars a pop to major Fortune 500 companies whose budgets climb into the millions, and Jean-Sébastien credits Sunshine for much of this growth.Case in point: while at Sunshine, he met Matt Cronin, the managing partner of Web Liquid an online marketing and consulting company. Together they partnered to produce a stunning piece of branded filmmaking for British Airways called “Open Skies” promoting BA’s new business-only service to Europe.“My success is completely due to the environment of Sunshine,” he concludes. “I estimate that 80% of my business comes from Sunshine. If you take advantage of the proximity to other companies, other agencies, and the social events, the screenings, believe me, you will be successful.”To learn more about ReelTag and Jean-Sébastien visit ReelTag.com

You Asked. We Listened. FreshDirect Brings Delicious Meals for the Workplace to Sunshine Suites!,

ninalubrano — Fri, 05 Jun 2009 17:22:38 +0000

Sunshine Suites is pleased to announce that starting Monday, June 8th, Fresh Direct 4-Minute Meals will be available in vending machines located in the Community Kitchen at our TriBeCa West location. The 4-Minute Meal machine accepts all major credit cards, and you have the option to receive email receipts after each purchase.Join us in the Community Kitchen from 12pm to 1pm on Tuesday, June 9th (while supplies last), when Fresh Direct will offer delicious samples of the 4-Minute Meal menu selections.4-Minute Meals make quick, easy, healthy and delicious on-site options for great food at lunch, dinner, or even take home. These innovative entreés use top-quality ingredients made fresh every day and steam technology that cooks each meal in four minutes or less.Whether you’re lunching at your desk, working through dinner or burning the midnight oil, 4-Minute Meals offer speed and convenience without giving up flavor or freshness.You’ll savor food from NYC’s top chefs and restaurants like Rosa Mexicano, Danny Meyer’s Tabla and Picholine & Artisanal from Chef Terrance Brennan. Indulge in tender pastas and slow-cooked sauces of Presto Italiano meals or entrées developed with nutrition in mind. With fewer than 500 calories, no artificial preservatives and no trans fats, the vegetarian cuisine of Eating Well magazine and our Smart & Simple meals fill you up, but don’t fill you out.For additional information about this new program, contact Caitlin McConnell. Top NYC Chefs & Restaurants. Delivered Every Day. 4-Minute Meals are brought to you by Sunshine Suites and Fresh Direct At The Office!

Best Practices in Entrepreneurship Panel Discussion Thursday June 11th at 6:00pm

ninalubrano — Fri, 05 Jun 2009 16:55:44 +0000

Thursday, June 11th at 6pmSunshine Suites – TriBeCa West, 12 Desbrosses St. (1 block South of Canal St. BTW Greenwich & Hudson St.)The five-member panel will include a venture capital investor, a principal from a business incubation firm and founders of several successful entrepreneurial ventures. Space is limited, so please reserve your spot today by emailing shiners@sunshineny.comJason Olim experienced just about every aspect of leading and operating a growth company. As the founder and CEO of CDNOW and as a member of public and private company boards, he raised venture, debt and public capital; he acquired and merged with other companies; and took his company private through a sale to Bertelsmann. Olim founded CDNOW in 1994, and became a highly recognized Internet entrepreneur, earning Entrepreneur of the Year awards from various organizations, including the Small Business Association and Arthur Andersen. Olim consults for startup companies on strategy, fundraising and organizational development. He is a frequent guest lecturer at business schools, and an instructor at The Wharton SBDC. His current project is www.freshmanfund.com .Mark Davis is a Venture Capitalist at DFJ Gotham Ventures. Before DFJ, Mark was the Founder and CEO Zotspot, an internet search destination, and an advisor to numerous startups. Previously, Mark consulted Fortune 1000 and private equity clients on the strategic and financial attractiveness of acquisition targets at both Bain and KPMG. Mark leads the Blue Venture Community, a group he founded to serve Columbia University’s student and alumni entrepreneurs. Mark is also a member of the NY Tech Meetup’s Community Committee. Mark has a B.A. in Economics from Duke and an M.B.A. from Columbia Business School. Mark also has a blog (markpeterdavis.com) that addresses industry topics and offers guidance to entrepreneurs on how to raise venture capital.Philip James founded Snooth in 2006. The company is the world’s largest and most comprehensive wine site, featuring millions of reviews and hundreds of thousands of wines. Formerly, Philip was Executive Vice President at the Wine Messenger, a leading national online wine retailer. Philip’s background includes three years in Technology Investment Banking at Merrill Lynch, as well as time in the Venture Capital industry. He holds an MBA from Columbia Business School and a Masters degree in Computational Chemistry from Oxford University.Carlo Mantica is President of Mantica Ventures, which is an innovative group of service companies that helps companies unleash the power of imagination. Mantica Ventures Business Incubation group is an advisory/angel investing firm. The group helps companies and entrepreneurs grow, find investments or get their business ready to make the step change from start up to professionally managed business. Mr. Mantica was previously Director of Strategy with Omnicom Arnell Group, where he provided his advice in the area of new business ventures and strategic engagements. Prior to Omnicom, he spent several years at Booz Allen Hamilton. Mr. Mantica holds an MBA from Stern. He is a member of the Stern Alumni Board and serves as a judge in the Stern Business Plan competition.Joseph Raby has served as President and Managing Partner of Sunshine Realty Management since July 2001. Prior to establishing Sunshine, Mr. Raby served as Senior Vice President as a financial advisor for Morgan Stanley Dean Witter, and has been a financial advisor for Prudential Securities. He has also worked as an auditor for Ernst & Young, Entrepreneurial Services division. He is also the co-founder and Managing Partner of AJ Realty, LLC, a residential real estate company. Mr. Raby graduated Lehigh University with a degree in Finance and Accounting.

Helping Start-Ups Grow Up

ninalubrano — Thu, 04 Jun 2009 15:56:47 +0000

Originally posted by Cindy on May 27, 2009Ever heard of co-working? If you’re drawing a blank…don’t rush to Google just yet. Co-working is a really great concept where people who would normally work in isolation can come together to collaboratively work in a shared common space. Just like your Meetups, co-working brings community to those that don’t normally have it during those long work days.That’s where Sunshine Suites comes in. Sunshine Suites, is a co-working space that offers affordable on-demand office space in New York City. Until June 13th, they are supporting Meetup Groups that would benefit from their professional workspace, office amenities, and of course talented community . Click Here to read more

Solar Power: Zipcar Takes Our Shiners Far

ninalubrano — Fri, 22 May 2009 23:11:14 +0000

Our Shiners are always trying to reduce their carbon footprint – they’re working in a NYC shared office community after all! Many make other efforts to go green by walking, biking, or riding mass transit to the office. To show our appreciation for their help saving the Earth Sunshine Suites has partnered with Zipcar to bring them special discounted membership rates for those days they have to drive.Zipcars are a convenient way to get around or out of the city. Cars can be rented by the hour or the day and include gas and insurance. Zipcar has cars all over the city, many of which are hybrid vehicles.All Sunshine Suites tenants are eligible for a DISCOUNTED ANNUAL BUSINESS MEMBERSHIP of $25 (a savings of $150) AND Low Hourly and Daily Rates of only $8 per hour and $60 per day on most Zipcars. To learn more about Sunshine’s Solar Power visit our website