8 ways to ruin your social media strategy

By: Russ | Published: January 20, 2010 | Filed under: article, social media

I was pointed by a link (from a link, from a link…you know how it goes) to this article from bNet on 8 Ways to mess up, thwart, destroy and essentially ruin your business’s social media strategy, most notably point three:

Mistake 3: Act like you own the conversation

Social media is a conversation, and conversations — more so than ads — require tact.

Read the rest of the (at times eye-opening!) article here.